Meet Lorenzo: the next generation of AI advertising
We built him to help brands unleash the true power of AI to transform their advertising performance.
Faster, tighter and more engaging advertising
Powered by data from thousands of campaigns, Lorenzo analyzes hundreds of metrics to understand how creative, context and media interact to influence performance.
Then using advanced AI techniques, he embeds that intelligence into new campaigns. Automating every process. Optimizing every element. And giving every ad the best possible chances of success.
Put the science into creative
Lorenzo uses Computer Vision to analyze creative down to the pixel. Then generates assets from that intelligence, tracks interactions and optimizes in real-time. So every single object and word performs.
Gamify to make ads work harder
Capture attention, engage intentionally and improve recall with more interactive ads. Our dynamic game engine learns the best sequences to get consumers swiping, spinning and clicking through.
Targeting based on AI, not cookies
Our advanced machine learning algorithms match your brief to your brand and generate media plans that match creative to the best possible audience segments, publishers and inventory.
Stay relevant with contextual targeting
Context matters. Lorenzo uses Publisher and Inventory scoring to target where ads are placed.
Build your own campaign intelligence
Plug the gaps and ensure every campaign is better than the last. With machine learning from strategy to debrief, and from one campaign to the next.
Integrate Lorenzo with your existing campaigns
Lorenzo automatically connects to your campaigns and measures and optimizes them in real-time."
