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NEXT-GENERATION SENSORY ADVERTISING

The best ads form connections in more ways than one

Mobile-First Creative

We maximise your ad effectiveness by manipulating next-generation technology to produce mobile-first responsive designs. Our multi-sensory campaigns surprise, delight and engage consumers through 3D, gyro, touch, haptics, geo-targeting, video (+ more).

Premium delivery

We understand the importance of functionality. Whether you choose to trade directly or programatically, we make sure your ad works better, loads faster, is non-intrusive and fully scalable.

Guaranteed Performance

Our Cost Per Engagement model means your campaign is sure to connect with audiences, meaning ad spend doesn’t go to waste. On top of that, we’re proud to consistently deliver the best in market results for some of the world’s biggest brands; consistently beating industry benchmarks.

SENSORY ADVERTISING SCIENCE

Our Sensory approach addresses widespread industry issues over ineffective mobile advertising.

The science is simple. We create high impact campaigns that connect advertisers with consumers in their preferred environment through direct human engagement.

IAB formats delivered 10x faster

Cyan: A powerful abstraction of the latest proven technology that brings programmatic creative to life with power and speed. Designed for mobile lifestyles, it enables premium high-def content to display quickly and seamlessly across all devices.

Fast loading

‘Canvas’ principle for light load weight, quick rendering and easy execution of powerful ad units.

Cross-device perfection

Compatible with all Android and IOS for cross-device delivery across all standard online advertising environments.

Functional Creative

Advanced creative with rich media, HD visuals, 3D, haptics, video and realistic animations without added load weight.

AI

Artificial Intelligence takes Sensory Advertising to the next level. Through AI, we delve deeper into user data to pinpoint the best message to serve an individual. AI also gives us advanced algorithms and more detailed reporting, allowing for a more precise picture of campaign performance, and the opportunity to manipulate creative in real-time.

TARGETING

Our deep consumer knowledge means you target the right people. Using 3rd party leveraged data, we gain insights into specific audiences that can then be broken down in terms of gender, age, profession and interests. By combining brilliant creative with personal information and dynamic data sets (such as time, location and weather), your campaign is sure to make perfect sense to consumers.

HAPTICS

Sensory Advertising uses haptics to engage and impact consumers. Through mobile-first technology, audiences are directly and voluntarily involved in the brand experience. This allows you to leave a longer lasting impression on consumers, while simultaneously building more memorable, more immersive relationships.

BRAND IMPACT OPTIMISER (BIO)

Brand Impact Optimisation brings campaign management into the digital age. Our BIO tool allows for a creative solution to be evaluated and altered during an actionable ‘live’ period, thus ensuring ad spend has the most positive impact on a brand.